Why is Dax Moy Over The Moon At Earning $158?

It's true, I'm over the moon because this afternoon with a single email I've earned $158.

Sounds strange doesn't it?

After all, $158 whilst still SOME extra income, it's hardly worth writing a blog post about is it?

It is if you understand what that $158 stands for.

Y'see, I recently starting playing about with offering trial periods on several of my products.

Last week I trialled The MAGIC Hundred and very quickly sold around 100 copies with very little effort at all. 100 copies at $59.99 is about $6000... not too shabby for 1 email methinks.

Today I sent out a $4.95 trial of my Look Great Naked Challenge and made 32 sales... within minutes netting me a grand total of $158.

But here's the neat bit.

In 30 days when those sales convert to my full fee of $225 I'm looking at making $7225

Again, these aren't outrageous amounts of money, but think about what I'm sharing here.

I made one post to each list and have brought in about $13,000 in sales.

The moral of the story is a simple one...

Offer a trial of your services and products.

Let people 'try before they buy' by allowing them to access your products for nominal fees and then rebilling them after a trial period elapses (clickbank allows you to do this EASILY)

The benefit to you is an easy flurry of sales because people have had the risk reduced or reversed and feel more comfortable hitting the 'buy now' button. The small $4.95 fee just doesn't feel scary at all, right?

Of course, it goes without saying that your program had better deliver. You'd better back up all your promises and give 'em some great stuff or they'll quit and you won't be able to rebill them for the remainder of the value. As long as you do that you're fine and will see a decent flurry of sales that you may never have experienced otherwise.

Give it a go!

Dax Moy
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